{"id":2005,"date":"2023-07-03T02:58:59","date_gmt":"2023-07-03T02:58:59","guid":{"rendered":"https:\/\/shippingchimp.com\/blog\/?p=2005"},"modified":"2023-07-03T03:00:18","modified_gmt":"2023-07-03T03:00:18","slug":"top-canadian-apparel-companies-and-their-shipping-strategies","status":"publish","type":"post","link":"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/","title":{"rendered":"Top Canadian Apparel Companies And Their Shipping Strategies"},"content":{"rendered":"\n<p>According to Statista, the Canadian apparel industry is set to hit a record sales of <strong>28.5 billion dollars<\/strong> in sales by 2024. Out of which eCommerce sales are expected to be <strong>8.9 billion dollars<\/strong> by 2024. Despite a staggering growth of <strong>12.6%<\/strong> since 2020, shipping remains the biggest challenge for Canadian apparel eCommerce.<\/p>\n\n\n\n<p>Shipping starts at $10 for delivering an order as small and lightweight as a T-shirt within Canada. Prohibitively high shipping costs is a major deterrent for Canadian apparel eCommerce.<\/p>\n\n\n\n<p>In this blog, we will look at the top Canadian apparel companies that include<strong> Lulemon, Roots, Canadian goose, KOTN and Sorelfootwear <\/strong>and their shipping methodologies.<\/p>\n\n\n\n<h2>Factors to consider when shipping in Canada<\/h2>\n\n\n\n<p>Apparel is relatively easier to ship compared to other categories in eCommerce. However, the ease also makes it hard to stand differentiated. One of the most important aspects to consider while shipping apparel is Packaging.&nbsp;<\/p>\n\n\n\n<p>The unboxing experience is what truly sets apart your brand. In addition, the weight of the package and the dimensions are determined by packaging. So it is important to choose a packaging solution that occupies less space and keeps the item intact.<\/p>\n\n\n\n<h4>1. <strong>Packaging<\/strong><\/h4>\n\n\n\n<p>Let\u2019s take a look at the Lululemon packaging solution. It is pretty basic. Clearly Lululemon keeps its packaging simple\u00a0 by shipping their orders in a polymailer. Lululemon keeps it simple without overcomplicating design or material.\u00a0<\/p>\n\n\n\n<p>One sure way to save shipping costs is to keep the solution simple.<\/p>\n\n\n\n<p>Following suit, Roots Canada\u2019s packaging is basic. Their packaging is a simple carton box with the occasional bubble wraps if the item demands. Canada goose orders come in a white branded box with a secure plastic bag for the order<\/p>\n\n\n\n<p>Sorel\u2019s packaging is infused with designs that closely aligns with their brand. The stylish black box exemplifies the anticipation of the beauty that lies inside.&nbsp;<\/p>\n\n\n\n<p>Here\u2019s what it looks like<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh5.googleusercontent.com\/qLq4vH6LQPQwOsKlm3uveLikS-d9xZcVnEGPAIkq0lGKdY30SNjN56r4X1GfPxxOltl5xNxkP0s1PIQ4EjVC2ubD5aMXfTJWHNRM68BwB5jhpHw8jMJ8RRImqvDl28EVIgmncP7qIzxy7bqgZp7UFF4\" alt=\"\"\/><\/figure>\n\n\n\n<p>White KOTN has a whole other approach to packaging. They focus on using eco-friendly materials that can also be used for shopping errands. The shipping box itself is very low profile yet made from eco-friendly material. The highlight would be their branded fabric tote bag.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"cs-embed cs-embed-responsive\"><iframe title=\"Kotn review + try on haul\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/-hcDb4-0tF4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h4><strong>Shipping policies<\/strong><\/h4>\n\n\n\n<p>Shipping policy is a comprehensive document on your website which clearly states<\/p>\n\n\n\n<ol><li>The speed of your delivery<\/li><li>The cost of shipping<\/li><li>Locations covered<\/li><\/ol>\n\n\n\n<p>While crafting a shipping policy for your website make sure you address all the shipping concerns that your shopper might have. Some of the questions that you must address in your shipping policy page&nbsp; are:<\/p>\n\n\n\n<ol><li>What are the shipping methods your company employs?<\/li><li>How long does it take for the order to be delivered?<\/li><li>Do you offer free shipping?<\/li><li>Can the order be tracked in real time?<\/li><li>Are returns free of charge?<\/li><\/ol>\n\n\n\n<p>&nbsp;Download shipping policy generator template <a href=\"https:\/\/www.shippingchimp.com\/shipping-policy-generator#\">here&nbsp;<\/a><\/p>\n\n\n\n<p>Let\u2019s check out the shipping policy of the 5 top Canadian apparel brands.<\/p>\n\n\n\n<p><a href=\"https:\/\/info.lululemon.com\/help\/shipping\" target=\"_blank\" rel=\"noreferrer noopener\">Lulemon\u2019s shipping policy<\/a> page categorizes the shipping into 3 different buckets.\u00a0 This is a great way to offer specific information on what the shopper is looking for instead of lumping everything together.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh5.googleusercontent.com\/Ym3Iv4BeLRDBh2s6Kxl4bW1vhrmNO9FpNhH8At8UJBMEtK78MgdvgAUR0b0bxqfRajZR0t0RP7weteTezPSqoozbm3vTbPluntfDj58NcNVi7jfyBPAqK1o9aaOsCi_SogZt00cAKxL2jLEnAqrFxX0\" alt=\"\"\/><\/figure>\n\n\n\n<p>Roots Canada, Canada Goose and Sorel have a standard shipping policy page. The page covers all the information with respect to delivery speed, cost and expected delivery time lines. Although they don\u2019t explicitly address if the orders can be tracked in real time.&nbsp;<\/p>\n\n\n\n<p>While KOTN takes a different approach. Their <a href=\"https:\/\/kotn.com\/help\" target=\"_blank\" rel=\"noreferrer noopener\">shipping policy<\/a> is designed in a FAQ format. This definitely adds a touch of interactive elements to Shipping. Another interesting aspect of KOTN\u2019s shipping policy page is their commitment to carbon neutrality.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh4.googleusercontent.com\/uCKA3eFsOO1XZeuPpVU_mrrbkGDhHpkQfTHWJV9ik_lq5CjwXyn_aoL_siP9SF3MKt9KKxe3UzhUZ3iJzNHfW6VBp5gM4exQfeKYIPZrfioB7nK6wGoiddGz3bpHnO3fiSeVS3Tyi6h0XOvSv5yO1Ws\" alt=\"\"\/><\/figure>\n\n\n\n<h4><strong>Shipping methods and costs<\/strong><\/h4>\n\n\n\n<p>Let&#8217;s now take a closer look at how these companies ship, how much does it cost and the speed of delivery.<\/p>\n\n\n\n<p>Lulemon advertises 3 shipping methods &#8211; <strong>Standard, Express and Priority<\/strong>.\u00a0\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh6.googleusercontent.com\/cZjyvRJlmwSq0wbeqmf8p8M9VefObixqKaKq6FbQ2qrZk8Kb3v4_NRPc_7VQyEIR1DFq9VaMUedTvy9YUIAVncyVRqy45Zyyd1WShulnm6LiHo8oukkZnXc2Tnu4QgSrTjTCNfb9FSfg0ohNe9NK9Lo\" alt=\"\"\/><\/figure>\n\n\n\n<p>However when I ordered a lavender halter tank top, I got free shipping to my address at Mississauga. Thankfully the options in the shipping policy did not make their way to the check out page. Lulemon\u2019s checkout was seamless without burdening the shoppers with the option of choosing the Shipping method.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh4.googleusercontent.com\/sfJhU3MY4kcNJ08fcFcHF_cDIRshk_xgAnklEdKQQVIgWeLcrzgGCSh-tQE7M3jHprKkVjidrqSOtdj7CqpavbYSkzWfP3TQzf_KuzJAt2vGCwQopZ4BCu6RCdz82lEVZ4fBDnVFTPGfBHlPRdYNHJY\" alt=\"\"\/><\/figure>\n\n\n\n<p>Moving on, Roots Canada specifies a minimum order value to qualify for free shipping. This is usually a great tool in the arsenal for ecommerce businesses to drive more revenue. Roots Canada ship predominantly using Canada Post, Purolator and other local shipping partners such as Swyft and Tforce. Their express shipping rates are cheaper than that of Lulemon\u2019s.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh3.googleusercontent.com\/vzJ-MW3SQ-i3BmY9Kk2g-N8I4QM4eLoIAwMJueJ4DkUa0tk0ricKHZqOn3QLiLuAFpSJ3euvBRSseCxsdaBm7nawMZXryRZWafpNLiUC48N5X7xfOqVmdzYEnccIBVIQ9ZxVXcLrh4C0GEkKGKn6doY\" alt=\"\"\/><\/figure>\n\n\n\n<p>Obviously I wanted to dive deeper and so from a purely research purpose standpoint I ordered myself an Amelia midi dress. I was a bit disappointed to see the shipping options at the check out. Giving shipping options to the shopper is a double edged sword. On one hand if they are in a hurry to have the item delivered, they may not mind paying for express shipping. However, on the other hand, having shipping options simply confuses them.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh3.googleusercontent.com\/dnK2P6UsKQN83W8dziSIPdPWI8PerdNFav_UF50GFHWyI360A3wDTv2K6p8uRvMLFdMwoUeYgXST-TZmzRuV6kBHyAXWF8gHaYV_kzE4N2JZeticnM0vk0UxhIeVebHVcc_oIy4nGhHiJ-LkhN7-bIM\" alt=\"\"\/><\/figure>\n\n\n\n<p>KOTN\u2019s shipping policy is simple and straightforward. To qualify for free shipping, shoppers have to spend $100. Any purchases below $100, were charged with a flat rate shipping fee of $8.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh5.googleusercontent.com\/QYqdVXppOS_blKtHnSEEibSVCH0Oj4tL6XmrRZht45bSG5vPWDIDCxYbKRNazWFTpkeTHgUaApa-v6WGUNbe2MnVN3KduQwK-IamvdV2CTCFIfPrz018PmZWN2Guz6pBeeS7WMxpNR9usOAi0wMq22w\" alt=\"\"\/><\/figure>\n\n\n\n<p>CanadaGoose\u2019s shipping policy does not specify the shipping method but just mentions the charges based on how soon you want the delivery to be made. There is no mention of minimum order value. This makes sense as being a winter outerwear vintage collection, most of the orders are easily over $100.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh5.googleusercontent.com\/j2IKWdUNYyUolrXQlsXOxg0wM3DO3KPuwIaahec8AlaTXyF8n1c3d2jMYsSH5kv1ofdZmdCFyziR8kx2XZrdoG9Mbieb4thA0jJTmtpi9tTu77IznnachpfIYmrRaCGaL7u-aB2P0h0SbVvNYgGPea4\" alt=\"\"\/><\/figure>\n\n\n\n<p>I wanted to order the cheapest item possible on their catalog and settled for a haven bucket hat. Even that cost me $195 and predictably, shipping was free.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh3.googleusercontent.com\/xHFwCx9zLd3YxoYqkgKBKaMH-OR9X6XTEF-dYC5RpD95qrKDOI1fYQUsL4dvxNfmmPoi2lO29eI8pI7am0IUPyzRkg-75lbDWQK_jQWoDkngFBG9UMZrKLuO8OlUspGqBeQAwscp4xPl3EvYwsl7xfI\" alt=\"\"\/><\/figure>\n\n\n\n<p>I was excited to study the<a href=\"https:\/\/www.sorel.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Sorelfootwear<\/a> brand\u2019s shipping policy. Not surprisingly Sorelfootwear has a huge fan following on Instagram and TikTok. Sorel has no free shipping option. Even their standar shipping costs $7.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh5.googleusercontent.com\/73HKOfHLV8htdW1srkRJ2JQ8PRGtgWmgQRxQpr6f12iKut1V7USiLbrVzpA4kooay1SRzZO2zhyM68tOAOmVZONNPCCWPsOYR598xiVTngrfxRjLfzykftZcPD3vQ1M7EFSwPmweQBtm6h5QMYZjDXk\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh5.googleusercontent.com\/st18cgVYa1AAQGrdS-Ndq2smPfV-iLPG40DHwpciRVtfjucYcG6Y6_91blC95RKTcttnRtWGLWhqEZjbExRq45yaCJPLbbwIZr35ItaQktcOzNCgHwmYbiV9U3_QpTJTld1Jorvv8YADClPXdYgGAOk\" alt=\"\"\/><\/figure>\n\n\n\n<p>The pair of sneakers cost $115.91 yet shoppers are forced to shell out another $7 for standard shipping which seems a bit unfair.\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/shippingchimp.com\/blog\/economy-shipping-vs-standard-shipping-which-is-better-for-your-ecommerce-store\/\" target=\"_blank\" rel=\"noreferrer noopener\">Check out the difference between economy and standard shipping in Canada<\/a>.<\/p>\n\n\n\n<p>In conclusion, some of the takeaways for eCommerce companies would be to draft a clearly spelled out shipping policy, include a minimum order value to qualify for free standard shipping and most importantly inform your customer of the shipping cost and estimated delivery time at the time of check out. There is no one shipping method or policy that will work for all businesses. But the customer expectations remain the same. Customers expect clarity in order delivery times and charge-free shipping.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/labelgen.shippingchimp.com\/register\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" width=\"940\" height=\"146\" src=\"https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/image.png\" alt=\"\" class=\"wp-image-2009\" srcset=\"https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/image.png 940w, https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/image-300x47.png 300w, https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/image-768x119.png 768w, https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/image-380x59.png 380w, https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/image-800x124.png 800w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"According to Statista, the Canadian apparel industry is set to hit a record sales of 28.5 billion dollars&hellip;\n","protected":false},"author":1,"featured_media":2012,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[21,6,27,23],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top Canadian Apparel Companies And Their Shipping Strategies - ShippingChimp | Blog<\/title>\n<meta name=\"description\" content=\"eCommerce shipping strategy can sink or soar your business. In this blog, we take a look at top Canadian apparel companies&#039; shipping strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top Canadian Apparel Companies And Their Shipping Strategies - ShippingChimp | Blog\" \/>\n<meta property=\"og:description\" content=\"eCommerce shipping strategy can sink or soar your business. In this blog, we take a look at top Canadian apparel companies&#039; shipping strategy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/\" \/>\n<meta property=\"og:site_name\" content=\"ShippingChimp | Blog\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-03T02:58:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-03T03:00:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/06062023_Blog-cover-post_V1-01-15.png\" \/>\n\t<meta property=\"og:image:width\" content=\"4001\" \/>\n\t<meta property=\"og:image:height\" content=\"2134\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"4 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/shippingchimp.com\/blog\/#website\",\"url\":\"https:\/\/shippingchimp.com\/blog\/\",\"name\":\"ShippingChimp | Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/shippingchimp.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/shippingchimp.com\/blog\/wp-content\/uploads\/2023\/07\/06062023_Blog-cover-post_V1-01-15.png\",\"width\":4001,\"height\":2134,\"caption\":\"Top Canadian Apparel\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/#webpage\",\"url\":\"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/\",\"name\":\"Top Canadian Apparel Companies And Their Shipping Strategies - ShippingChimp | Blog\",\"isPartOf\":{\"@id\":\"https:\/\/shippingchimp.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/#primaryimage\"},\"datePublished\":\"2023-07-03T02:58:59+00:00\",\"dateModified\":\"2023-07-03T03:00:18+00:00\",\"author\":{\"@id\":\"https:\/\/shippingchimp.com\/blog\/#\/schema\/person\/d736a5bedb95a2d0ae0c111f42443a6a\"},\"description\":\"eCommerce shipping strategy can sink or soar your business. In this blog, we take a look at top Canadian apparel companies' shipping strategy.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/shippingchimp.com\/blog\/top-canadian-apparel-companies-and-their-shipping-strategies\/\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/shippingchimp.com\/blog\/#\/schema\/person\/d736a5bedb95a2d0ae0c111f42443a6a\",\"name\":\"Revathi Karthik\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/shippingchimp.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5f67292ec1ebc494397b625fd6b2e3aa?s=96&d=mm&r=g\",\"caption\":\"Revathi Karthik\"},\"description\":\"Rev leads marketing at ShippingChimp.She is happiest when solving eCommerce business problems using innovative technology. She loves hot coffee and cold winters.\",\"sameAs\":[\"https:\/\/www.shippingchimp.com\/\",\"https:\/\/www.linkedin.com\/in\/revathi-karthik\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/posts\/2005"}],"collection":[{"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/comments?post=2005"}],"version-history":[{"count":6,"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/posts\/2005\/revisions"}],"predecessor-version":[{"id":2014,"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/posts\/2005\/revisions\/2014"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/media\/2012"}],"wp:attachment":[{"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/media?parent=2005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/categories?post=2005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/shippingchimp.com\/blog\/wp-json\/wp\/v2\/tags?post=2005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}